Sunday, February 12, 2012

What are keywords?

Keywords are the words that you used for your site and that helps you to make your existence presence for people over the internet. These keywords are used by search engines when they include your website in their database. This will make or break the ranking of your page on search engines.
Misuse of keywords.
Keywords can increase your ranking over the search engine if they are place correctly and they are well defines by the way that is defined by search engine. But if, you do not follow certain rules these keywords can cause your site banned by search engine like Google, yahoo and Bing etc as producing spam.
How to choose keywords?
Whenever you start your website, the very step is to be sure on which topic you are going to make your website? Select the keywords that define your website, means use those keywords that will be used in the content or phrase of your website.
These keyword should be those which some one (user or reader) most likely used to search.
Your each and every Web page should have keywords that include phrases which are found throughout the page content, title tag, headings, attributes, and link text.
If you have words and phrases that occur often, rearrange the order of them. It will keep each tag unique.
It is a good practice to not to use same string of keywords on all of your pages.
Keyword Density
Keyword density is percentage of the number of times keyword is used within the total index able words on a Web page.
For example, if a keyword occurs three times on a Web page with 100 words, then the keyword density is 3 percent.
Keyword Density Analysis
Anglicizing the Keyword Density is also very important step of making your site visible in search engine at top position. For particular keyword you must analysis its density. The targeted keyword should be analysis in title, Body, H1 tags. This will provide you the weight (density) of each targeted keyword against search engine.
How many keywords should use?
At the landing page (main page) you have to select keyword very keenly.
Up to 200 characters you can use to indicate important and descriptive words and phrases found on each of your Web pages.
You can define up to five to 10 words or phrases for each Web page. These words or phrases have a high search volume and best represent your Web page content. 
Use those keywords that will be further and mostly use in your web pages.
Keywords will be separated by commas
Keyword base Domain Names
For selling particular product free, choose such domain that has the particular keyword in it.
For instance you are going to provide free downloads of games then your domain name should be www.freegamestemplate.com. This is called keyword rich domain names. This will be very beneficial for having a good rank in search engines.
Placing Of Keywords
Keywords are placed on the Meta tags.
<meta name="keywords" content="HTML, HTML help, meta tags, promotion, web sites">
Further on these keywords are used in posts or articles as mentioned above
Hope this article will be helpful for you. For more detailed view on SEO and its term please readout more articles over the blogJ
Author: Nafeesa Waseem

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