Onsite optimization

Onsite optimization is one of very important part of SEO. Here you have to optimize your website by following some steps and rules. It sounds difficult but it is not as much difficult. As I mentioned early there have some rules and step to be followed to complete this step.

Here are some

Ø      There have not to be any spelling mistake

Ø      Use those keywords that are really used in your site. Means you should check out the density of keyword search.

Ø      Not broken pictures.

Ø      Use different picture tags for every picture on your site.

Ø      Make your content unique. Google love to see unique writing.

These are some very basic things you have to keep in mind before going to optimize your site. Onsite optimization has some key steps, by following them you can have your site fully optimize according to Google. Here are main parts of onsite optimization

1.      Meta tags

2.      Site verification

3.      Crawling files

4.      URL canonicalization.

1.Meta tags.

Meta tags are the tags on your site that holds your keywords and the description of your keywords. It is the very basic portion of your onsite optimization. You have to choose your keywords very keenly so that they can further be used and they are the basic things that are used for having a high rank in Google or any other search engine.

So the first step is to choose keywords for your site.

Second step is adding description. This is the description of your site. This description holds all of your keywords that you have chosen for your website.

2. Site verification

Second step on onsite optimization is to check your site either it has any error or not. For checking your site error free there are certain sites that used to do this and they validate the sites for further errors.

3. Crawling files

This is the step that usually people forget to follow, but this is very crucial step to be followed. Crawling files are those files that are used to produce error pages. These are error generation files.

These files are

a. Robotex.txt

b. Sitemap.xls

4. URL canonicalization.

URL canonicalization is very important part of onsite optimization in SEO. some times we don’t write full URL, like we write example.com instead of www.example.com. These URL’s are crawl and treated differently by Google or other search engines. If such situation occurs then it generates 404 error code. You have to redirect every similar link of your domain to your main domain that is www. Example.com. for doing so URL canonicalization is used.

Server htxx file is used to serve this issue.

This is the very basic information about onsite optimization for further information about onsite optimization please follow the links mentioned above each topic. Hope this will help J